The 360Reach Assessment is the world’s first and leading personal branding assessment. It has been used by nearly one million people globally, both by individuals looking to advance their careers and by leaders and professionals within some the world’s largest corporations (including American Express, British Telecom, J&J, JPMorgan, Microsoft, Starwood Hotels and Warner Brothers Studios).
The 360Reach Assessment enables you to gather external feedback on multiple variables: your personality characteristics (“brand attributes”), leadership competencies, strengths, weaknesses and team roles. The 360Reach process begins with a self-assessment, followed by an email-based feedback process to collect input from others in your life and work.
Unlike most so-called “360” tools, the 360Reach Assessment is a true 360 degree look at what you are uniquely good at and where you have room to grow. Using this simple, automated tool you can request feedback from your entire circle of contacts and as many people as you like, from all areas of your life, including: friends, family, your manager, your employees, your peers and your customers. All that is required for their feedback is 10 minutes of their time, an email address and access to the Internet.
If you are interested in trying this tool for yourself, check back tomorrow. I’ll post details on how to order the tool — including a free version — as well as a package that includes a customized 20-page report on your unique brand and coaching to move it forward.
